Since 2003, we at Visibility have worked to make a difference in the lives of over 3,200 clients. Using the power of clothing color and the knowledge of wardrobe style, we have helped these clients to both small and large changes - some of them insignificant but all of them important!


Our Mission

At Visibility we offer personalized services to women, men, and teens to include hair style, nails, wardrobe color and style consultations, waxing, skin care treatments, and custom designed jewelry. Carie Costello, Susan DeMauro, Mary Greely, and Stuart Taylor are committed to developing each client’s unique, natural image.

How we Started…


On May 1st of 2000, when Carie’s children were ages two and seven, Visibility began with Carie doing Color Consultations in her home/office in Falmouth. In May 2003, just in time for Mother’s Day, Visibility officially opened its doors at 844 Stevens Avenue, Portland, Maine, on the third floor.  In May 2012, just in time for Mother’s Day again, Visibility opened its new doors at 1041 Washington Avenue, Portland with new partner Stuart Taylor.

Visibility has gradually grown to our present client base of over 6,500 people. The four of us provide high quality services with customer satisfaction our highest value – we are open seven days a week. We also offer frequent newsletters filled with tips & techniques for helping our clients with accessories ideas, style suggestions, and seasonal specials.

Our customers return regularly to enjoy the positive, upbeat environment that is Visibility.  We have really become a destination spot for those who enjoy our clothing, services, and wonderful accessories and products.  Visibility is the perfect place to find colorful tops, stylish jackets, beautifully fitted pants, pretty dresses, unique scarves, useful accessories, helpful sun/regular glass readers, popular gift certificates, and many diverse jewelry items – necklaces, bracelets, and over 3,000 earrings.